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Brand services

Your brand.
Delivered on the ground.

Fixed-scope services and partner retainers that put your agricultural brand in front of Zimbabwean growers — planned, delivered and measured by Intaba's own team.

Brand and agronomy teams examining a trial crop
Photo: Syngenta
Fixed scope. Quoted up front.

Brand services.

Each service is a defined piece of work with a fixed fee. Partners on a retainer can draw these from their plan instead of being quoted again. Travel, inputs and media spend are quoted separately and agreed in writing before work begins.

5 days · brand service

Zimbabwe Market Entry

USD 6,500from · fixed scope

Build a practical market plan around farmer needs, product readiness and distribution opportunities.

What this service includes

  • Product and market readiness review
  • Priority crop and grower segments
  • Distribution and seasonal launch plan
  • Document checklist and workstream owners
  • Costed scope and reporting plan
Fees and measures

How it is charged

Fixed discovery fee, then separately scoped delivery stages

What to measure

Readiness actions completed · Qualified distribution conversations · Approved launch milestones

5 consultant-days. Sits below the African SME market-entry band because this is the discovery and planning stage; delivery stages are scoped separately.

4 days · brand service

Demonstration & Field Day Programme

USD 5,200from · fixed scope

Plan a season of documented demonstrations, farmer learning and clear follow-up.

What this service includes

  • Agreed demonstration brief and suitable host-site selection
  • Input, field activity and travel budget
  • Seasonal observation record
  • Field day coordination and approved branded materials
  • Farmer feedback and follow-up report
Fees and measures

How it is charged

Seasonal project fee with input and event costs itemised; staged payments proposed

What to measure

Demonstrations completed · Verified farmer attendance · Consented enquiries · Observed results with conditions recorded

4 consultant-days for season planning. Inputs, sites and event costs are billed separately at cost.

3 days · brand service

Farmer Learning Programme

USD 3,900from · fixed scope

Turn approved technical information into clear, locally relevant learning.

What this service includes

  • Audience and learning objectives
  • Brand-reviewed crop and product content
  • Workshop or practical training sessions
  • Mobile-friendly guides and video briefs
  • Participant feedback and next-step resources
Fees and measures

How it is charged

Per programme or approved annual training calendar

What to measure

Attendance · Learning feedback · Resource engagement · Consented requests for advice

3 consultant-days to design the programme from brand-approved technical material.

3 days · brand service

Dealer Activation Programme

USD 3,900from · fixed scope

Equip participating agro-dealers with product knowledge, useful content and a clear enquiry route.

What this service includes

  • Approved dealer opportunity list
  • Product training sessions
  • Brand-approved sales materials
  • Enquiry and stock-request workflow
  • Activity and feedback report
Fees and measures

How it is charged

Scoped activation project or seasonal support agreement

What to measure

Participating dealers · Training completion · Qualified enquiries · Verified reorder activity where data is available

3 consultant-days to scope the activation and build dealer materials.

4 days · brand service

Seasonal Demand Programme

USD 5,200from · fixed scope

Connect seasonal product priorities with useful content and measurable enquiries.

What this service includes

  • Crop-season campaign brief
  • Co-branded creative and product landing pages
  • Opt-in email and WhatsApp communication plan
  • Enquiry routing and response ownership
  • Campaign performance report
Fees and measures

How it is charged

Campaign service fee; media spend and production separately approved

What to measure

Qualified enquiries · Cost per enquiry where paid media is authorised · Response time · Verified enquiry-to-order outcomes

4 consultant-days for campaign build. Media spend and production are billed separately.

6 days · brand service

Market Insight Partnership

USD 7,800from · fixed scope

Give your team a structured view of grower questions, dealer feedback and emerging opportunities.

What this service includes

  • Agreed research questions and evidence standards
  • Anonymised farmer and dealer feedback
  • Seasonal demand observations
  • Product information gaps and service priorities
  • Quarterly findings and recommendations
Fees and measures

How it is charged

Time-bound research project or recurring reporting agreement

What to measure

Research coverage · Evidence quality · Decision actions agreed · Follow-up outcomes

6 consultant-days for structured field research, dealer interviews and reporting.

7 days · brand service

Local Seed Programme Feasibility

USD 9,100from · fixed scope

Assess a seed multiplication programme with clear responsibilities, capacity checks and a realistic delivery plan.

What this service includes

  • Brand genetics and permission review
  • Outgrower and processing capacity assessment
  • Seasonal operating plan and responsibilities
  • Quality and documentation workstream
  • Cost and feasibility recommendation
Fees and measures

How it is charged

Feasibility fee; any production commitment requires its own agreed scope

What to measure

Feasibility decisions documented · Capacity and partner checks completed · Approved operating milestones

7 consultant-days for feasibility. Any production commitment is a separate agreement.

Intaba’s own processing plant was described as under construction. Do not present it as operating.

Your own brief

Something else in mind?

Tell us the crops, the growers and the result that matter to your brand. We will scope a programme around them, with a timeline and a fee agreed before work begins.

Shape the conversation

Build your programme brief.

Choose the services that fit your objectives using the + buttons. Download a brief or start a conversation about scope, timing and commercial terms.

No services selected yet.

Stay the season, or the year

Partner retainers.

A single programme rarely changes a market on its own. A retainer keeps an Intaba lead on your brand for a full season or year, and credits part of the fee against any service you scope.

Season Partner

USD 2,400 / month

6 month commitment · USD 14,400 total

One full growing season of continuity, so a programme has time to be implemented rather than just planned.

  • A named Intaba programme lead for the season
  • Monthly progress review with the agronomy team
  • Field and dealer feedback gathered through the season
  • End-of-season report with recommendations
  • 10% credit against any scoped programme fee
Discuss this plan

Strategic Brand Partner

USD 6,200 / month

12 month commitment · USD 74,400 total

For brands building a long-term position in Zimbabwe, with programme delivery included rather than quoted each time.

  • Everything in Annual Brand Partner
  • One demonstration and field day programme included each season
  • One farmer learning programme included each year
  • Joint annual planning with Intaba leadership
  • 25% credit against any additional scoped programme fee
Discuss this plan

Rates are quoted in USD and are proposed figures for Intaba to confirm. Scope, staffing, travel and any input or media costs are agreed in writing before a programme begins.

Start with a conversation
about your objectives.

Tell us which crops and which growers matter to you this season. We will come back with a scope, a timeline and a fee.

Providing integrated crop solutions

Good things grow together.

Growers, stockists, brands and partners: one Intaba account connects you with the people and services behind every season.

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How do you work with Intaba?

Choose the closest fit. Accounts are free, and you can change this later.

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